Monday, December 22, 2008

Blogs Are New Means of Viral Marketing

What do I see these days? Gossips found a new medium to travel – the Web world.

Social media is increasing its popularity each and every day. And they have allowed word of mouth sales and gossips to go electronic through computers and all other devices from where you can access your Internet.

Blog-o-sphere as essential for online freaks as atmosphere is to living things (may be this is too exaggerating comparison; but it is a fact). Let’s see how these blogs help some product to sell well.

Annie is a regular blogger as well as a shopaholic. She was successful in making some fans for her blogs by writing on all those silly things she used to buy everyday. I don’t know what made her fans read her blogs everyday. And one day she bought a newly launched snack packet. She liked its taste so much. Nothing could stop her from blogging on it. She mentioned its name along with the address where it was sold. The next day when she went to buy more, the retailer was out of stock. There were plenty of comments for that particular blog on the snack.

The drawback here is that she couldn’t prove the company that she hiked their sales. Poor girl!

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