How far can Bing fare?

Launched with a big hype, Bing could not reach even to the least expectations of its launchers and its users. It even couldn’t help its home company – Microsoft from declining in search share. If this is the position even in its initial stage of launching, what would be the future of this search engine - with a faddy name?

Nielsen released new stats on Bing and its rival search engines. Google leading all the way with 63.2% search engine share, it has also reported a considerable YOY increase in searches. Nielsen’s report also says that all the major search engines, except Microsoft, showed a YOY increase in searches.

However, Bing seems to do well with UK searchers. According to Hitwise, the average visit time to this search engine has increased to eight and half minutes. This is half the time spent by then on Google. So, people are using it a bit seriously rather than just checking it out.

Bing is no where near to compete with the mighty Google. But I believe it has some potential to take over Yahoo! – the second biggest search engine.